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HOME > SERVICES > LOCALIZATION > WEBSITE LOCALIZATION
WEBSITE LOCALIZATION SERVICES
Modern computer technology has changed the face of global commerce forever. A business' website is now its most effective and important marketing tool, reaching out to millions of potential clients, partners, and customers. But internationally savvy businesses should take note: over 50% of all Internet traffic is from non-English-speaking countries. At Translators, Inc. we know that if your business is to compete successfully in new global markets, your website must be translated to suit your consumers. A linguistic or cultural gaffe can be disastrous. Even the choice of background color and sound must be shrewdly chosen for positive results.
Our teams of programmers, linguists and marketing experts ensure that your website:
• Has the right content and imagery to fit the new cultures, even if they are different from your original website
• Works just as well after localization as before
• Correctly uses the writing system of the new language
• Is tested for linguistic and cultural acceptance, and for ease of use, by a focus group in your target region
With our in-country offices and staff, we can assemble the right focus groups to test your localized website. When you go live, you can be confident that your translated site will be accepted and used by your target foreign language market. Whether your legal services website needs to be localized from English to French, or your electronics website needs to be localized from Polish to Arabic, Translators, Inc. can meet all of your foreign language website challenges.
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